Last week, Klondike, a popular ice cream maker, announced that they would be discontinuing the beloved Choco Taco after 40 years. The decision was made due to challenges in distributing their full range of products worldwide. To streamline their offerings and focus on their more popular items, the Choco Taco was unfortunately axed.
The news of the Choco Taco’s discontinuation sparked a wave of nostalgia on social media, with users on platforms like Twitter, Instagram, and TikTok sharing fond memories of the treat and expressing sadness at its departure. However, in response to the overwhelming public outcry, Klondike has offered a glimmer of hope. While the discontinuation is still in effect, it may not be permanent.
According to a tweet from Klondike, “We know this is disappointing. We’ve heard our fans, and we’re hoping to bring this favorite treat back to ice cream trucks in the coming years!”
We know this is disappointing – we’ve heard our fans, and we’re hoping to bring this favorite treat back to ice cream trucks in the coming years!
— Klondike (@Klondikebar) August 3, 2022
A spokesperson for Klondike shared with TODAY Food, “We knew the Choco Taco was a fan favorite, and the decision to discontinue the product was a tough one to make. The overwhelming support for Choco Taco has certainly made us reconsider our long-term plans. The team is working on a plan to bring it back, though it may take some time. There are currently no definite timelines for bringing the Choco Taco back.”
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