When Coca-Cola introduces new flavors, they typically go for familiar options like vanilla, cherry, and various fruit flavors. However, this time, they have unveiled something more enigmatic and otherworldly.
Coca-Cola recently announced the debut of their latest flavor, Coca-Cola Starlight. This dark red beverage is available in regular and zero sugar versions. Despite the name, Starlight is not a specific taste, making it a bit challenging to imagine its flavor profile.
According to Coke’s announcement, Starlight is inspired by space and the idea that in an infinite universe, there could be another version of Coca-Cola that fosters unique connections among people. The drink aims to capture the mystery and essence of what lies beyond our planet with a simple sip.
The press release describes Starlight as offering hints reminiscent of stargazing by a campfire and a cooling sensation that evokes a journey through the cold expanse of space.
Coke’s new flavor is out of this world.
Introducing Coca-Cola Starlight, a limited-edition variation of the classic soda available in regular and zero sugar. https://t.co/ylmahQD8kn
— CNN (@CNN) February 17, 2022
Initial taste testers have likened the initial flavor of Starlight to a sweeter version of regular Coke, with a hint of chocolate and graham cracker in the aftertaste.
To celebrate the launch of this new flavor, Coke is organizing a holographic concert featuring singer Ava Max. Access to the concert can be obtained through a QR code on Coca-Cola Starlight labels and packaging.
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