# PepsiCo and Beyond Meat Collaborate on Plant-Based Jerky
Last year, PepsiCo and Beyond Meat announced the formation of the PLANeT Partnership. This partnership aimed to introduce a fresh array of plant-based snacks and beverages. This collaboration was beneficial for both parties; allowing PepsiCo to enter the growing plant-based food industry while granting Beyond Meat, a relatively new company, access to PepsiCo’s substantial resources.
Recently, a report from Bloomberg highlighted what could be the PLANeT Partnership’s inaugural product: a pack of entirely plant-based jerky. According to the report, a YouTuber named Amber Criste acquired a sample bag of this snack from a nearby store and found its flavor quite satisfying. The packaging indicates that this jerky is 100% plant-based, free from soy, GMOs, and gluten, with a plant protein content of 10 grams. As of now, neither PepsiCo nor Beyond Meat have officially commented on this development.
PepsiCo and Beyond Meat’s joint venture will reportedly launch a plant-based jerky: Beyond Meat and PepsiCo’s joint venture is planning to launch a plant-based jerky as its first product, Bloomberg reported. https://t.co/i8U8drHioF pic.twitter.com/R1X2z9etNB
— TradeFlo (@TradeFlo) January 19, 2022
Given the competitive nature of the plant-based market, PepsiCo and Beyond Meat are not the only players venturing into the jerky arena. Companies like Conagra Brands already have their own plant-based jerky available, with the key distinction being that Conagra’s jerky is primarily made from wheat and soy.
